Friday, September 21, 2007

Opodo are back in the online hotel game - with a little help from

After a well known, expensive and subsequently abandoned effort to enter the online hotel game, a question has hung over what would Opodo do to increase its product mix. Now we have part of the answer with an announcement that online and corporate booker is going to provide inventory for Opodo in Germany, the UK, France and Italy. Nothing replaces having your own inventory and engine but it was/is critical for Opodo to move quickly an find hotel options.

Here is the story

UPDATE - thanks to Kevin of the Travolution blog who in the comments section passes on that this deal does not actually include FR and IT inventory.

1 comment:

Travolution Blogger said...

For your information: I spoke to Opodo this afternoon and the story in HotelMarketing is in fact only one quarter correct.

The UK, France and Italy element are wrong and Opodo will be looking for local deals with hotel suppliers, rather than through