range". What possible commentary can you make to that except - "that's nice but WHO CARES". I am so over PR and market commentary from companies that effectively says
"We really plan to do something to make our business bigger and take advantage of changing market conditions"
Blah blah blah. Tell me something interesting. Tell me you are going to:
- do a revoluationary deal with a social networking site to combine distribution with reviews
- improve amenity and activity search on your site to allow for activity as well as destination searching
- hire a particularly smart person (with their name)
- add unique indepdent property inventory (homestead, B&B, beach rental) with instant confirmation
This is not just an AOT problem but these comments were the straw that unleashed my rant (if you can excuse the mixed metaphor).