Tuesday, July 18, 2006
Sensis is partying like its 1999
Seen in the streets of Sydney yesterday were outdoor campaigns promoting GoStay.com as Sensis continues its offline marketing strategies for new online businesses. So while Wotif expands into affiliate deals, Webjet (tries) to launch new products and Lastminute.com.au/Travel.com.au hired a new GM Commercial with extensive online experience, GoStay print more books and posters. Gostay will be gone in a moment if they do not wake up to marketing online businesses 2006 style rather than 1999 style.