Tim Hughes puts the boot into the highs and lows of the online travel business (with an Australasian/Asian bias) with some blogging about consuming and loving travel thrown in.
Wednesday, July 26, 2006
Jetstar's big gamble
News all over Australia of Jetstar's announcement of it's first international service to Bali. Demand was so high - promotional fares from AU$169 - that it brought the Jetstar site crashing down.
Will be interesting to see how customers react to having to pay extra for food, blankets, movies etc.
"In-flight entertainment kits - including portable video on demand and headsets - will cost another $10, while so-called "Comfort me" packs -with a blanket, pillow and amenity kit - will be charged at $7 each."
Some of these flights are 7 plus hours long. What will Jetstar do if people either do not pre-book food or bring their own. I can see these great scenes where customers try to get on with camp stoves and cup-a-noodles. "Madame - put down the cheese sandwich and step away from the porta-cooker..."
Labels:
Airlines
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