Tim Hughes puts the boot into the highs and lows of the online travel business (with an Australasian/Asian bias) with some blogging about consuming and loving travel thrown in.
Wednesday, March 05, 2008
Wotif.com - first time using traditional marketing
First for Wotif.com (lastminute accom provider in AU & NZ) - a TV ad.
Acquisitions now traditional advertising - is organic growth slowing?
that was such a crap ad, what a waste of ad dollars, seems so amateur and home production-like. i would have liked to seen the doll appear at the end in the hotel room ha ha.
2 comments:
I didnt want to like it as I agree with you it is a slippery slope Wotif is on adopting all that is has not to this stage...
BUT
It was good crstive that got to me, so I will give them credit. Thanks for the find
that was such a crap ad, what a waste of ad dollars, seems so amateur and home production-like. i would have liked to seen the doll appear at the end in the hotel room ha ha.
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